Sellers Dorsey is pleased to welcome Elizabeth Egan as Vice President of the Firm’s Marketing Department. Elizabeth is an experienced, strategic, results-driven marketing leader with more than 15 years of experience in dynamic healthcare environments. She joins Sellers Dorsey from her previous position as Vice President of Marketing with Patient Discovery, an early stage healthcare startup, where she spearheaded the development and establishment of the marketing function, led product marketing, and established the corporate brand.
Similar to Sellers Dorsey, Patient Discovery is focused on ensuring more equitable care delivery with a focus on cancer care by delivering solutions that support the identification and resolution of the non-clinical needs impacting patient outcomes. As the Vice President of Marketing, she was instrumental in effectively launching Patient Discovery’s industry-first revenue cycle management capabilities designed specifically to meet the Centers for Medicare & Medicaid Services (CMS) billing requirements for Social Determinants of Health (SDoH) assessments, Community Health Integration (CHI), and Principal Illness Navigation (PIN) services.
As the leader of the Firm’s Marketing Team, Elizabeth is responsible for developing and executing a cohesive and comprehensive marketing strategy to increase brand awareness and meet strategic growth objectives. In this position, she oversees the organization’s branding and positioning, traditional and digital marketing, event planning, marketing campaigns, and public relations activities.
